Barneys NY

To celebrate the relaunch of their U.S. beauty line, Barneys NY hosted an immersive VIP activation featuring music by Tanerelle, a choreographed live performance, and ice sculptures showcasing the latest products.

Real Life shaped the experience end-to-end—curating music, booking and managing talent, supplying and overseeing equipment and A/V, sourcing vendors, and supervising installation fabrication—ensuring every detail aligned with Barneys’ luxury brand vision and delivered a seamless, unforgettable event.

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