Culture in High Fidelity
Real Life is a New-York-born creative services agency translating sound, space, and story into moments that live far beyond the room. Since 2014 we’ve specialised in experiential production, music curation, composition, and programming, working end-to-end with a tight network of artists and specialists to push every brief forward at any stage.
About the founders
Origins
Musicians first, producers forever. While Richie’s rise from downtown DJ to recording artist sharpened our instinct for atmosphere and crowd chemistry, Andreas spent a decade steering tours, studios, and nightlife brands, wiring our obsession with fault-free execution and live momentum. Together, they built Real Life to bridge music culture and brand ambition—making every project feel both elevated and unmistakably human.
Richie Quake
Andreas Stavropolis
Select clients
In Good Company
We’re in the business of partnership. From underground launches to global campaigns, we’re proving that work grounded in cultural literacy and craft delivers results worth coming back for.
Adidas
Apple Music Live
Armani
Barneys New York
Calvin Klein
Expedia
Guggenheim
Lenovo
Live Nation
Netflix
Nordstrom
Pandora
Prada
Soho House
Tidal
W Hotels
Services
From sound design and original composition to photography, video, and spatial interventions, our creative arm transforms ideas into multi-sensory stories. We move quickly—prototyping, iterating with intention, and delivering assets that resonate just as powerfully online as they do in real life. Our process bridges cultural relevance and artistic direction, shaping identities and experiences that connect with audiences on every level.
- Conceptualizing
- Cultural Currency
- Artistic Direction
- Brand Identity Development
- Musical Identity Development
- Original Composition & Sound Design
- Photography & Video
- Interior & Spatial Design
- Marketing & Audience Engagement
- Cultural Collaborations & Partnerships
We shape the musical identity of every project through curated talent, dynamic calendars, and seamless management. From scouting emerging artists to building long-term residencies, our programming ensures that each space and moment carries a distinct sound and cultural resonance. We handle both the logistics and the vibe—delivering music that feels authentic, alive, and unforgettable.
- DJ & Live Talent Curation
- Music Programming
- Talent Booking & Management
- Live/DJ Performances
We design and produce events that are immersive from concept to execution—where every detail, from the space to the flow, contributes to a seamless guest experience. Our team manages the entire production ecosystem, blending creative design with technical precision. From intimate gatherings to large-scale activations, we ensure each moment is both memorable and meticulously run.
- Event Concepting & Planning
- Venue Procurement
- Showrunning & Event Flow Management
- Technical Production
- Production Design & Direction
- Custom Fabrication & Tablescapes
- Budgeting, Staffing, Vendor & Venue Management
Our Ethos
Method in Motion
We chase ideas that haven’t been heard, polish details until the mix is perfect, pivot with culture’s pace, and keep clients in the booth with us. These four principles—innovative solutions, excellence in execution, adaptability, and client-centered collaboration—guide every show, score, and strategy we deliver.
Artistry
We lead with taste—shaping musical identities, compositions, and visual languages that feel specific, not generic. Every brief is filtered through a cultural lens so the work reads as authored, emotionally precise, and unmistakably Real Life.
Precision
From pre-pro to strike, we engineer the run of show with tour-manager discipline: airtight budgets, schedules, comms, and QA. The result is creative that looks effortless because every variable behind it wasn’t.
Agility
Culture moves fast; so do we. Small, senior teams prototype, test, and pivot in real time—keeping ideas elastic without sacrificing craft, and landing work that’s current the moment it ships.
Partnership
We treat clients like collaborators, not checkpoints. Transparent process, shared context, and thoughtful post-mortems turn one-offs into long-term momentum—and ensure the next project starts smarter than the last.